Nike Fuelband SE Fitness Tracker
As the owner of the world’s most powerful sporting brand, Nike wasn’t going to stay out of the lucrative fitness tracker market for very long. Their entry into the market, in fact, came early. In 2011, amid a whole lot of hoopla, they launched the Nike + Fuel Band. Of course, FitBit had already come out with its various activity tracker variants, but it was the FuelBand, backed by the advertising power of the sporting giant, that really got people interested in fitness bands.
Automatic syncing with Bluetooth 4.0
Decent battery life
Sturdy build, seems to be able to take a beating to a point
No heart rate monitor
Only truly compatible with iPhone
Not waterproof beyond being able to wash your hands while wearing
Nike paired with Apple for the Fuelband. For the first few years of its existence, it was only compatible with Apple technology. However, the competition was gathering pace with their technological advancements, leaving Nike in their wake. When they did release a version that was usable with Android Smartphones in July 2014, they were already an outstripped company in the fitness tracker market.
When Apple was set to release the Apple Watch in April 2015, there was speculation that the device would be a compilation product between the two companies. But it wasn’t to be. Nike has since distanced itself from the fitness tracker market. The Nike FuelBand is still being produced but the full power of the Nike marketing machine is not behind the product.
The FuelBand also has an ambient light sensor. If you’re in a dark room it will bump up the brightness so you can see it. If you are out in the sunlight, it will dim down so you can read everything clearly. The device is water resistant, allowing you to wash the dishes and shower with it on your wrist. It is not water proof, so you cannot go swimming with it on.
Inside the band is a 3-axis accelerometer. This will track all of your motions, including running, moving, walking, jogging, jumping up and down or playing basketball. All of that motion will then be calculated into what is called Nike Fuel. This is basically a standard points system used to assess your movement activity.
Apps & Compatibility
The app has an impressive number of tabs to allow you get to specific data and analysis of your activity. You can now set very specific goals that will allow you to track and monitor your progress toward their attainment. A cool new software feature is Sessions. This allows you to start and set end points for specific exercises and activities. Previously, the FuelBand just offered a daily line graph of how you were expending Nike fuel points. Now, you can actually ear mark your jog and gym session. This allows you to reflect on how hard it went.
The FuelBand gives you social contact capability, so that you connect with people on your iPhone and your FaceBook page, allowing you to identify people to challenge. You can also set up new separate groups, so you can compare training notes. Another motivating feature allows you to win hours. Every hour that you are active for at least 5 minutes, wins that hour for you.
You will see with a very clear circular progress monitor how close you are to your daily goal. It will also keep track of your calories, your steps, and your distance traveled. On the activity tab, you’ll be able to see more detail as far as what time of the day you were more active, or what times you need to move more. It also has a historical profile, so you can see your best day, your best week or your best month. There are also some cool trophies and reward animations.